RydesNow Privacy and Data Policy

Effective Date: June 2, 2025

Introduction

RydesNow (“we,” “us,” or “our”) is a rideshare and community-transit platform that also enables seat-based package-delivery bookings. We operate on a pay-per-ride basis and offer optional loyalty rewards with tiered benefits based on user ratings, driving scores, preferences, and usage patterns. We are committed to protecting your privacy and handling your personal information with care and transparency. This Privacy Policy describes the data RydesNow collects from riders, drivers, and other users, how we use and share that data, and the choices you have regarding your information. By using RydesNow’s services, you agree to the practices described in this policy.

Data We Collect

We collect various types of information to provide and improve our services. This includes information you provide directly, data collected automatically when you use RydesNow, and information from third-party sources.

1. Information You Provide

• Account and Profile Information: When you create a RydesNow account or update your profile, you provide information such as your name, email address, phone number, postal address, profile photo, and password. We may also ask for your date of birth to verify legal age requirements or eligibility for certain promotions and any preferences you add to your profile (such as saved locations or accessibility needs).

• Identity and Verification Data: Because we require all users and drivers to be verified before using RydesNow, we collect identification information for security purposes. This may include government-issued ID numbers or documents (such as a driver’s license or passport), a photo “selfie” for facial verification, and, for drivers, valid driver’s license details and proof of vehicle insurance. We use third-party services to help verify identity and conduct background checks where applicable.

• Payment and Transaction Information: When you add a payment method or make transactions, we collect data such as your credit or debit card number (handled securely via our payment processor), billing address, and transaction details (fares, fees, timestamps). We do not store full card numbers on our servers after processing— payment data is managed by compliant third-party payment processors.

• Negotiation and Pricing Interaction Data: To power RydesNow’s negotiation-first marketplace and fair-pricing tools, we capture limited interaction data related to each offer–counter-offer exchange: 1. Ride-request and offer details – pickup and drop-off points, desired pickup time, rider-entered bid amount, and any preference tags (e.g., wheelchair-accessible vehicle). 2. Driver responses – available vehicle class, counter-offers, accept/reject actions, and time-stamped response patterns. 3. Negotiation transcripts – button taps or quick-chat snippets that document the sequence of bids and counter-bids until both parties accept a fare. 4. Settlement records – final agreed price, negotiation duration, and anonymized acceptance metrics. We disclose that these data are processed solely to (i) match riders and drivers in real time, (ii) improve fare-discovery algorithms, and (iii) analyze pricing behavior for future feature development. After a ride concludes, negotiation logs are retained only in de-identified or aggregated form unless retention of identifiable data is legally required for dispute resolution or regulatory compliance.

• Communications and Feedback: If you contact RydesNow support, respond to surveys, participate in promotions, or otherwise communicate with us, we collect the information you choose to share. This includes customer support requests, feedback or ratings you provide for rides or deliveries, and any reviews or comments. For drivers and riders, we also collect star ratings and feedback that you give or receive following a ride or delivery.

• Special Program Information: If you take part in a specialized promotion (e.g., a student discount or an SMB/corporate account), we may ask for additional information to confirm eligibility. For example, students might provide a school email or ID, and SMBs might provide business details (company name, industry, and authorized contact). We use this information only to administer the specific promotion or benefits.

• Package Delivery Details: When you book a seat-based package delivery, you may provide details about the shipment. This can include the recipient’s name, contact information, and delivery address, as well as package descriptions or special instructions. If you provide someone else’s personal information (for example, a package recipient’s phone number), you must have the authority to do so, and you should inform them of this Policy.

2. Information We Collect Automatically

• Location Data: RydesNow collects location information to facilitate rides and deliveries. For riders, we collect your device’s precise geolocation during an active ride or delivery (from the time you request a ride/delivery until it concludes) and when the app is in use. With your permission, we may also collect precise location data in the background (when you are not actively using the app) to enable features like improved pickups, proactive ride suggestions, and more accurate itinerary planning. If you opt in, background location helps us recommend services and plan community transit routes, even when you haven’t requested a ride. Drivers’ precise GPS location is collected whenever they are online in driver mode (for routing, navigation, and safety monitoring), and for a short period after going offline to account for trip wrap-up or any incident detection. You can control RydesNow’s access to precise location at any time through your mobile device settings. • Device and Usage Information: We automatically collect technical information about the devices and browsers you use to access RydesNow. This includes attributes like device model, operating system version, hardware identifiers, mobile network, IP address, app version, and device identifiers or advertising IDs. We also log information about your activity on the platform: dates and times of log-in or requests, features used, clicks and page views (if using our website), app crashes, and other system activity.

• Ride/Delivery Details: When you use RydesNow for rides or deliveries, we collect information about the trip such as the date and time, requested pickup and drop-off locations, route taken, distance traveled, duration, fare or delivery charge, and any tolls or surcharges. We also note the type of service (e.g., standard ride, carpool, package delivery) and any applicable promotions or referrals used.

• Telematics and Sensor Data: To promote safe driving and enhance our loyalty program, RydesNow may collect certain sensor data from drivers’ mobile devices (with consent). This can include acceleration, braking intensity, speed, and cornering data, which help us compute driving scores or detect unsafe driving patterns. These driving performance metrics are used to provide feedback to drivers, improve safety features, and determine eligibility for certain rewards or benefits. We may also collect similar data from vehicle systems or RydesNow-issued hardware (if installed in a vehicle) for security, insurance, or research purposes.

• Cookies and Similar Technologies: Our website and app may use cookies, beacons, and similar tracking technologies to remember your preferences and settings, authenticate users, and analyze website traffic and usage. For example, if you use the RydesNow web portal, we might store a session cookie on your browser to keep you logged in and use analytics cookies to understand how users navigate our site. You have options to control or block cookies through your browser settings; however, some core features (like maintaining your login or saving preferences) may not function properly without cookies. In our mobile app, we may use device identifiers and SDKs for analytics and push notifications. For more details, see our Cookies Notice (if applicable).

• Negotiation-First Matching and Smart Price Bracket Suggestions Our AI/ML systems evaluate aggregated, de-identified historical rides, real-time demand, traffic conditions, user category (e.g., senior, student), and prior negotiation outcomes to surface smart price brackets that help riders and drivers place competitive bids quickly; and accelerate agreement by recommending reasonable counter-offers. These suggestions are optional, never restrict the bids a user may enter, and do not rely on personally identifiable negotiation results. They are generated from behavioral patterns and situational context only, preserving riders’ and drivers’ freedom to negotiate while promoting transparent, market-aligned pricing.

3. Information from Third-Party Sources

• Background Checks and Safety Services: For drivers (and in some cases riders or couriers), we obtain information from third-party background check providers and identity verification services. This includes criminal record checks, driving record/history, and identity verification results. We collect this information to ensure the safety and integrity of our platform, and we may receive updates from these third parties periodically (for example, if a driver is subject to continuous monitoring updates).

• Partner Services and Integrations: If you choose to use a feature that integrates with a third party or partner service, we may receive data about you from them. For instance, if an SMB partner arranges rides on your behalf or you join a company’s corporate RydesNow account, that organization might provide us your name and contact details to set up your profile. Similarly, if you link a third-party service to RydesNow (such as a calendar app for scheduling rides or a rewards program), we will receive any information you authorize through that connection.

• Analytics and Advertising Partners: We may receive aggregated audience insights from analytics providers that help us understand how users interact with our app or marketing campaigns. These partners (like Google Analytics or similar tools) may use cookies or device IDs to collect usage data on our behalf. We also work with marketing and customer engagement partners who might give us information such as attribution data (e.g., what advertisement or link led you to install RydesNow) or demographic segment information to help us improve our outreach. This information is generally provided in aggregate or de-identified form.

• Payment Processors and Financial Institutions: While processing payments, we might receive limited information from payment processors or banks—for example, confirmation of payment, updates on your payment instruments (like card expiration or renewal of a token), or responses from fraud prevention services. If a payment fails or is disputed, we receive information about that event from the processor to resolve the issue.

• Public and Other Sources: We may collect information from public databases or social media platforms if you permit (for example, if RydesNow ran a promotion on social media and you participated, we might collect your social media username or profile information with your consent). We may also receive information about you from other users – for example, if someone refers you to RydesNow via a referral program, they may provide your name or email; if a rider indicates an emergency contact or shares trip details with a third party, we collect the contact data they provide. We treat this information in accordance with this Policy once it’s in our system.

How We Use Your Information

RydesNow uses the collected information to operate, improve, and personalize our services. The specific purposes for which we use personal data include:

• Providing Services and Operations: We use your information to facilitate rideshare and delivery bookings through our platform. This includes using location and destination data to match riders with drivers or delivery partners, coordinating ride logistics, navigation, and calculating fares or delivery fees. We also use identity and payment information to authenticate users and process transactions. Essentially, all the data we collect enables the core functioning of RydesNow’s ride and delivery services.

• Account Management and Verification: Personal data is used to create and maintain your account, verify your identity, and ensure eligibility requirements are met (for example, confirming you are a licensed driver or qualifying you for a student plan). We use verification documents and background check results to approve drivers and riders for use of the platform, helping to keep our community safe. Full user and driver verification is required before granting access to rides or deliveries, and we may periodically re-verify identities or check documents to prevent fraud and unauthorized access.

• Personalization and Recommendations: We analyze usage patterns, preferences, and past trips to personalize your RydesNow experience. For riders, this might mean suggesting preferred pickup spots, recommending frequently traveled routes or destinations, or showing relevant promotions. For example, if we notice you regularly commute at certain times, the app may highlight that route or surface targeted promotions for frequent riders. We also tailor content and feature recommendations; for instance, suggesting a carpool option if you often ride with others. For drivers, personalization might involve offering specialized tips or incentives based on driving habits or highlighting high-demand areas. These personalized touches are intended to improve convenience and satisfaction.

• Loyalty Programs and User Benefits: If you participate in our loyalty or rewards programs, we use your data to track your progress and deliver your benefits. This means calculating points or tiers based on metrics like trip count, miles driven, ratings, or driving safety scores. For example, we might use a driver’s high rating and safe driving record to grant a “Gold” tier status with extra rewards. We also use rider usage patterns (number of rides, referrals, etc.) to determine loyalty tier and offer appropriate perks. Your personal data allows us to fairly administer these programs and notify you of rewards you’ve earned.

• Safety and Security: Safety is paramount at RydesNow. We use personal information to protect our users and maintain a secure platform. This includes using location data to enable safety features (like sharing your trip status with trusted contacts or detecting route deviations), using identity info and background checks to prevent fraud or unqualified drivers from operating, and monitoring trips for potential safety incidents. We may use automated systems to detect fraudulent activity or violations of our community guidelines. For instance, we might use device and trip data to detect suspicious behavior (such as identity fraud attempts or unsafe driving patterns) and act. We also facilitate features like two-way ratings and feedback to hold riders and drivers accountable and improve safety.

• Payments and Support: We use data to handle payments, fees, and any charges on the platform. This involves using payment information to charge riders, pay drivers, provide receipts, and process refunds or adjustments when necessary. If you have a fare dispute or a delivery issue, our support team will use your information (trip details, account info, communications) to investigate and resolve the issue. We also send communications about your transactions — for example, ride receipts, payment confirmations, or alerts about any payment problems.

• Communications and Notices: We use contact information (email, phone number) to communicate with you about important account or trip information. This includes sending ride status notifications, delivery updates, driver arrival alerts, and updates to our terms or policies. We may also respond to you via phone, SMS, in-app chat, or email for support and customer service. With your permission or as allowed by law, we may send promotional communications, such as newsletters, special offers, surveys, or loyalty program updates. You can opt out of marketing emails or messages as described in the Your Choices section of this policy.

• Analytics and Service Improvement: RydesNow uses data (often in aggregated or pseudonymized form) to understand and improve our services and user experience. We analyze how users navigate our app, what features are used the most, and how our platform performs. This helps us troubleshoot issues, make informed decisions on new features, and refine our user interface. For example, we might analyze trip data to optimize our routing algorithms or study feedback to improve driver training materials. We also use data for internal research, such as analyzing the effectiveness of a new loyalty incentive or studying traffic patterns to improve dispatch efficiency.

• Use of AI and Automated Decision-Making: Some features of our service rely on algorithms and machine learning. For example, we use automated systems to match riders with drivers and to calculate dynamic pricing in real time based on factors like demand, route length, and traffic. Recommended price bracket suggestions is one of the smart features our platform provide for users to base their negotiation on. We also deploy automated processes for fraud detection and to evaluate driving behavior and ratings to surface safety issues quickly. These AI-driven tools help us personalize routes, suggest optimal pickup points, and even decide how and when to roll out new features to users who might find them most relevant. While our systems may make automated recommendations or decisions, RydesNow does not rely on solely automated decisions that would legally or significantly affect you without some form of human review or oversight. If you have questions or concerns about any decision made about you through automated processing, you can contact us for more information.

• Legal and Compliance: We may use your information to comply with applicable legal requirements, industry standards, and our own policies. This includes using data to respond to lawful requests by public authorities, to meet obligations under consumer protection or data protection laws, and to enforce our Terms of Service. For example, we retain and may review ride data and communications in case they are needed for an investigation or dispute (such as an accident claim or an audit). We may also use personal data to exercise or defend legal claims, to investigate or address fraud, security, or technical issues, or to prevent harm to the rights, property, or safety of RydesNow, our users, or the public.

We limit the use of sensitive personal data strictly to the purposes necessary for delivering the service and safety. For instance, any biometric data (like facial images used for verification) or official ID numbers are used only for identity verification or safety compliance and not for marketing or other unrelated purposes. We do not use sensitive personal information for personalized advertising or share it without permission.

Your Choices and Consent

We believe in giving you control over your personal data. You have several choices regarding how your information is collected, used, and shared on RydesNow:

• Location Permissions: You can control whether RydesNow collects precise location from your mobile device. By default, we need location data to provide active trips and deliveries. If you allow background location collection, we can offer enhanced features (like proactive suggestions), but this is optional. You can always disable location sharing or revoke background tracking permission via your device settings. Note that if you do so, you’ll need to enter addresses manually and some location-based features may be limited.

• Notifications and Communications: You can opt out of promotional emails or SMS communications from us by using the unsubscribe mechanism in those messages or adjusting your account settings. Transactional and service-related communications (like receipts or ride updates) are necessary for our services, and you will continue to receive those even if you opt out of marketing messages. You can also control push notifications on your mobile device (for ride updates, promotions, etc.) through your device’s settings.

• Privacy Settings and Opt-Outs: We provide in-app privacy settings or a privacy dashboard where you can manage certain data preferences. For example, you may be able to toggle certain personalized features on or off or opt out of certain data uses. If you are a California resident, you can exercise your right to opt out of the “sale” or “sharing” of your personal information for targeted advertising purposes (see the California Privacy Rights section below for more details). We honor such requests by not sharing your data with third-party advertising partners except as allowed by law.

• Cookies and Online Tracking: If you use our online services, you can control cookie preferences as described in the Cookies section. Most web browsers allow you to refuse new cookies or delete existing ones. Additionally, if applicable, you can use our website cookie management tool to opt out of non-essential cookies. Currently, our systems do not respond to “Do Not Track” signals, but we adhere to applicable laws regarding targeted advertising opt-outs (for instance, Global Privacy Control signals for California residents are treated as opt-out of sale/sharing requests).

• Accessing and Updating Information: Through your account settings, you can access and update certain profile information like your contact details, saved addresses, or payment methods. It’s your responsibility to keep your account information current. If you need assistance accessing, correcting, or updating any of your information that is not directly editable in the app, you can contact us as described in the Contact Us section.

• Withdrawing Consent: Where we rely on your consent to process personal data, you have the right to withdraw that consent at any time. For example, if you consented to participate in a special data collection (such as a beta feature or research survey), you can withdraw by contacting us or changing the feature setting. Withdrawing consent will not affect the lawfulness of any processing we already performed, but it may limit your ability to use certain optional features. We will also inform you of any further consequences at the time you withdraw consent.

Sharing of Information

We understand that your personal information is important, and we are careful about how we share it. RydesNow does not sell your personal data to third parties for their own marketing. We only share information in the following circumstances:

• Between Riders and Drivers: When you engage in a ride or delivery, certain information is shared between the participants. For instance, a rider will typically see the driver’s first name, photo, vehicle information (make, model, color, license plate), and real-time location during the trip. Drivers likewise see the rider’s first name, initial of last name (or alias if we provide one), pickup and drop-off location, and any notes or instructions the rider provides. In package deliveries, the driver gets the recipient’s name and address to complete the delivery. We may also enable communication between riders and drivers (for example, through a masked phone number or in-app chat) to coordinate pickup or delivery. This communication is monitored or recorded by us in some cases to ensure safety and support.

• Service Providers and Vendors: We share information with trusted third-party service providers who perform functions on our behalf. These include:

- Payment processors: who handle credit card transactions and banking integrations (they receive the necessary billing details to process payments or payouts).

- Cloud storage and IT providers: who host our data and infrastructure on secure servers.

- Analytics services: that use cookies or SDKs to collect usage data and provide us aggregated insights about how users interact with RydesNow.

- Identity verification and background check services: that confirm user identities and check records (they receive identifying details and documentation as needed for verification).

- Customer support tools and communication platforms: that help us manage emails, in-app messages, SMS, or phone calls with you.

- Marketing and customer engagement partners: that distribute newsletters, surveys, or promotional offers on our behalf, or help us analyze the effectiveness of marketing campaigns.

- Mapping and location services: (like mapping APIs) to provide geolocation functionality and route suggestions within the app.

These service providers are bound by appropriate confidentiality and data protection obligations. They are only authorized to use your information as necessary to provide their services to us (for example, our background check provider uses your data solely to provide a background report).

• Business Partners and Programs: If you participate in a special program or promotion co-sponsored by RydesNow and a partner, we may share information with that third party with your consent. For example, if RydesNow offers a joint loyalty reward with a retail partner or you link a third-party loyalty membership to your account, we would share relevant data (like your membership ID or ride counts) with that partner to fulfil the promotion. If a corporate or university sponsor arranges rides on your behalf, we may share usage information (e.g., ride frequency, billing details) with the organization that is sponsoring your RydesNow service under an enterprise agreement. We will only share the data needed for the partner to deliver or audit the program benefits, and such partners are contractually required to protect your information.

• Legal and Safety Reasons: We may disclose personal information to courts, law enforcement, government authorities, or other third parties when we believe it’s legally required or when disclosure is reasonably necessary to: (a) comply with a legal process or applicable law (such as subpoenas, warrants, or court orders); (b) enforce our terms and conditions, investigate or defend against legal claims; (c) protect the rights, property, or safety of RydesNow, our users, or the public. For instance, if we receive information about potentially fraudulent or criminal activity, we may share data with the appropriate authorities. We also share information with insurance companies or investigators in the event of incidents like accidents, in accordance with applicable privacy laws.

• Sale, Merger, or Corporate Transactions: If RydesNow is involved in a merger, acquisition, investment, restructuring, or sale of some or all its assets, your data may be transferred as part of that transaction. We will ensure the confidentiality of any personal data involved in such transactions and provide notice before your personal information is transferred and becomes subject to a different privacy policy.

• With Your Consent: In cases other than those listed above, if we need to share your information with a third party, we will notify you and obtain your consent. You have the choice to agree to such sharing or not. For example, if in the future RydesNow develops a feature to integrate with a third-party app (like a calendar or a messaging service) and that requires sharing certain data, we would only do so if you opt in and authorize that connection.

When we share information with third parties, we strive to minimize the data disclosed to what is directly relevant and necessary for the intended purpose. We also require recipients of personal data to safeguard it and not use it for unrelated purposes.

Data Security

We implement a range of security measures to protect your personal data from unauthorized access, loss, or misuse. These measures include:

• Encryption: Sensitive data transmitted through the RydesNow app or website (such as payment information and personal identification data) is encrypted in transit using protocols like HTTPS/SSL. We also encrypt certain sensitive information at rest. For example, passwords are stored in hashed form, and any identity documents or verification photos you provide are stored with encryption or access controls.

• Access Controls: RydesNow restricts access to personal information to authorized employees, contractors, and agents who need it to process it on our behalf. They only access the data necessary for their role (for instance, a support agent can see your trip history to assist with an issue, but not your full payment card number). All personnel with such access are subject to strict contractual confidentiality obligations.

• Monitoring and Testing: We regularly monitor our systems for possible vulnerabilities and attacks, and we periodically test and update our security protections. Our systems are housed in secure facilities, and we maintain technical safeguards like firewalls, intrusion detection systems, and timely security patching of software.

• Safety Features: We also design the platform with security features such as account authentication (and we encourage users to use multi-factor authentication if available), automatic logout after periods of inactivity, and privacy features that mask contact details between riders and drivers. If we detect unusual activity on your account, we may alert you or take steps to secure your account (for example, requiring a password reset or additional verification).

• Training and Policies: Our team members are trained on data security practices, and we have internal policies to handle user data safely. We also have an incident response plan in place to handle any suspected data breach. In the event of a data breach that affects your personal information, we will notify you and the appropriate authorities as required by law.

While we are dedicated to safeguarding your information, no security measures are infallible. We therefore cannot guarantee absolute security of data. It is important that you also play a role in keeping your information safe by maintaining the confidentiality of your account credentials and notifying us immediately of any unauthorized access to your account

Data Retention and Deletion

RydesNow retains personal data only for as long as necessary to fulfill the purposes described in this Policy or as required by law. The length of time we retain information can vary depending on the type of data and the reasons we collected it:

• Active Account Data: We keep your profile and account information (such as your name, contact details, and login credentials) for as long as you maintain an active RydesNow account. This allows us to provide our services to you continuously. If you have no account activity for an extended period, we may contact you to confirm if you want to keep your account, or we may anonymize or delete your information in accordance with applicable laws.

• Trip and Transaction Data: We retain records of rides, deliveries, payments, and related transaction information typically for a minimum period required for operational, tax, and regulatory purposes. For example, ride history and payment records may be kept for several years (often at least seven years) to comply with financial recordkeeping regulations and to address any disputes. This helps us fulfill legal obligations and perform legitimate business functions such as accounting, audits, and reporting.

• Safety and Verification Data: Identity verification documents, background check results, and related safety records are stored as long as they remain necessary for the safety and integrity of the platform or as legally required. If a driver leaves the platform, we may retain certain verification info or background check records for a period in case of regulatory audits or legal issues. When such data is no longer needed, we either securely delete it or anonymize it.

• Loyalty and Preference Data: Data related to loyalty programs, ratings, and preferences is retained if you are a participant in the program or until it has fulfilled its purpose. For instance, if we track your ride count for loyalty status, we keep that history while you are actively using RydesNow (since it contributes to tier calculation). If you delete your account or leave the program, we may anonymize this data or aggregate it for analytical purposes, but it will no longer be linked to you.

• Communications and Support: Records of communications with you (such as support tickets, emails, or in-app chats) are retained for as long as necessary to address your request, provide customer service, and for training and quality assurance purposes. We may retain customer service recordings or chat logs for a set period to improve our support processes and to have a history in case of repeated issues.

• Deletion and Anonymization: When you request account deletion or when information is no longer needed for its original purpose, we will initiate the process of removing or anonymizing that data. Upon your request, we will delete or de-identify your personal information so that it is no longer associated with you, except for information we are required or permitted to retain by law. For instance, even after you delete your account, we may retain certain information to resolve outstanding fees, comply with legal obligations (such as maintaining records of transactions for tax or accounting), resolve disputes, or to prevent fraud and abuse (e.g., we might retain a device identifier or hashed credentials to help detect if a banned user is trying to create a new account). When we retain data for these reasons, we ensure it is only used for those limited purposes.

• Backup and Archival: Please note that it may take a brief period to completely remove information from our backups and systems after deletion. We maintain backups for reliability and may need to rely on them for disaster recovery, but we have processes to eventually purge deleted data from backups as well or to isolate it from active use.

In summary, we retain your personal information for only as long as necessary for legitimate business purposes and as required by law. When personal data is no longer needed, we make sure it is securely deleted or anonymized.

Children’s Privacy

RydesNow’s services are not directed to children, and we do not knowingly collect personal information from individuals under the age of 13. Users must meet minimum age requirements (which may vary by jurisdiction but are generally 18 for drivers and at least 13 for riders with parental consent where applicable) to create an account. We do not intentionally gather personal data from anyone under 13, and if we become aware that a child under 13 has provided us with personal information, we will take steps to delete such information from our records. Moreover, consistent with certain regulations, we do not knowingly “sell” or share the personal data of users under 16 years of age for targeted advertising purposes. If you are a parent or guardian and believe your child under 13 has used RydesNow or provided personal data, please contact us so we can investigate and remove the information as needed.

Accessibility

We are committed to making our services and this Privacy Policy accessible to everyone, including individuals with disabilities. We strive to design our app and website in compliance with accessibility guidelines so that all users can navigate and use our platform. If you have difficulty viewing or understanding this Privacy Policy due to a disability, please contact us and we will provide the information in an alternative format or take other appropriate measures to assist. Additionally, if you have any accessibility-related requests or suggestions regarding our services, we welcome your feedback. Ensuring digital accessibility is part of our commitment to inclusivity and privacy for all users.

Your Rights and Regional Privacy Notes

Depending on where you live, you may have specific privacy rights regarding your personal information. RydesNow is committed to compliance with applicable data protection laws, including the EU General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), and we extend many of these core rights to all our users.

Rights for Users in the European Union (GDPR)

If you are in the European Economic Area, United Kingdom, Switzerland, or other regions with similar data protection laws, you have the following rights concerning your personal data:

• Right of Access: You can request confirmation of whether we are processing your personal data and obtain a copy of the data we have about you.

• Right to Rectification: If any of your personal information is inaccurate or incomplete, you have the right to request that we correct or update it.

• Right to Erasure: You can ask us to delete your personal data under certain circumstances – for example, if it’s no longer needed for the purposes for which it was collected, or if you withdraw consent and we have no other legal basis to continue processing. We will honor valid deletion requests and instruct any service providers to do the same, except where retention is required by law.

• Right to Restrict Processing: You have the right to request that we limit the processing of your personal data in certain situations, such as while we are verifying its accuracy or handling an objection you have raised.

• Right to Data Portability: You can request a copy of certain personal data in a commonly used, machine-readable format. Where feasible, you can also request that we transmit that data to another service provider at your direction.

• Right to Object: You have the right to object to our processing of your data in some cases. For example, you can object to the processing of your personal information for direct marketing at any time, and we will honor that request. You can also object if we are processing your data based on legitimate interests or for a task in the public interest, and you have particular reasons to object based on your specific situation. In some cases, we may need to continue processing (if, for instance, it’s needed for legal reasons), but we will evaluate and respond to such requests.

• Automated Decision-Making: If you believe a decision affecting you has been made by a purely automated process (with no human involvement), you can request a review of that decision and further information. RydesNow does not make significant decisions about users without human oversight, as noted in the AI section, but we honor this right where it applies.

• Right to Withdraw Consent: If we are processing your personal data based on your consent, you have the right to withdraw that consent at any time (as described in the Your Choices section). Doing so will not affect the lawfulness of processing before withdrawal.

• Right to Complaint: You have the right to lodge a complaint with a supervisory data protection authority in your country if you believe we have infringed your privacy rights. We encourage you to contact us first so we can address your concerns directly, but this right is always available to you.

Our legal basis for processing your personal data under GDPR varies depending on the activity. In most cases, we process data because it is necessary to perform our contract with you (e.g., to provide ride services), or because we have a legitimate interest in ensuring the safety and improvement of our platform (which we balance against your privacy rights), or to comply with a legal obligation. Sometimes we rely on consent (for example, for sending marketing communications or collecting background location data), in which case you have the right to withdraw consent as noted above.

We may transfer and store your information outside of the EU/EEA (for example, in the United States) to provide our services. When we do so, we ensure appropriate safeguards are in place, such as standard contractual clauses, to protect your data. By using RydesNow, you acknowledge that your personal data may be transferred to and processed in countries outside your own.

Rights for California Residents (CCPA/CPRA)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (as amended by the CPRA) regarding your personal information:

• Right to Know: You can request that we disclose what personal information we collect, use, and share about you. This includes the categories of personal information collected, the categories of sources of that information, the business or commercial purposes for collection, the categories of third parties with whom we share the personal information, and specific pieces of personal information we hold about you.

• Right to Delete: You can request that we delete personal information we have collected from you and retained, subject to certain exceptions. Once we receive and confirm a verifiable deletion request, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies (for example, if we need to keep certain data to comply with legal obligations or to complete a transaction you requested).

• Right to Correct: You have the right to request correction of inaccurate personal information that we maintain about you. Upon verification, we will correct the information as you direct.

• Right to Opt-Out of Sale or Sharing: You have the right to opt out of the sale of your personal information or sharing of your personal information for cross-context behavioral advertising purposes. RydesNow does not sell personal information for money, but like many companies, we may share certain identifiers and usage data with third-party partners for advertising or analytics, which could be considered a “sale” or “sharing” under California law. You can opt out of such sharing by using the “Do Not Sell or Share My Personal Information” link on our website or in the app settings (or by sending us a request as described below). If we know that you are younger than 16, we will not sell or share your information in this way without affirmative authorization as required by law.

• Right to Limit Use of Sensitive Personal Information: California residents can direct businesses to limit the use of sensitive personal information to only what is necessary to provide the services. RydesNow already only uses sensitive data (like precise location, government IDs, or biometric information) for essential services such as verification, fraud prevention, and providing the RydesNow platform. We do not use or disclose sensitive personal information for purposes other than those allowed by California law (such as providing our services, ensuring security, or short-term system use), so our default practices are already in line with this right.

• Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights. This means we won’t deny you our services, charge you a different price, or provide a different level of quality because you exercised your rights. However, please note that some data is necessary for the service to function; if you request deletion of certain data or opt out of certain uses, it may affect your ability to use certain features (for example, disabling precise location will limit the use of the app’s mapping features, but we will not otherwise restrict or penalize your access).

Exercising Your California Rights: To exercise any of the rights above, you (or an authorized agent acting on your behalf) can contact us as outlined in the Contact Us section below. We will need to verify your identity (and/or authorization if through an agent) before processing certain requests. For a request to know or delete, we may ask you to provide information that matches what we have on file (such as confirming rides taken or providing account details) to ensure we are protecting your data from unauthorized access. Once verified, we will respond to your request consistent with applicable law, typically within 45 days. If we need more time, we will inform you of the reason and extension period in writing. California’s “Shine the Light” law (Civil Code § 1798.83) also permits users who are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. However, RydesNow does not share personal information with third parties for their own direct marketing purposes without your consent.

Other Jurisdictions:

If you are in other states or countries, you may have similar rights under your respective privacy laws. For instance, some U.S. states have their own privacy laws (such as Virginia, Colorado) providing rights to access, correct, or delete personal information, and to opt out of certain data uses. RydesNow will honor the rights of consumers in those states in a manner consistent with the descriptions above. If you have any questions about your privacy rights in your jurisdiction, please contact us. We will also update this Policy, and our practices as needed to comply with new privacy regulations that come into effect in the places where we operate.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy and Data Policy or your personal information, please contact us:

• Email: support@rydesnow.com

• Address: 1712 Hanoverian Ln, Aubrey, TX, 76227

• In-App: You can also access the Help or Privacy section in the RydesNow app to contact our support team or access privacy self-service options.

We will do our best to respond promptly to your inquiries and to resolve any concerns you have about your privacy. If you need to exercise any of your rights described above, please be specific in your request so we can address it effectively. For your security, we may need to verify your identity before fulfilling certain requests, as noted

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. If we make significant changes, we will notify you through the RydesNow app or by email, and we will update the “Effective Date” at the top of this Policy. We encourage you to review this Policy periodically to stay informed about how we are protecting your information. Your continued use of RydesNow’s services after any update to this Policy will signify your acceptance of the changes. If you do not agree to any updated terms, you should stop using the services and, if you wish, delete your account.

Thank you for trusting RydesNow with your personal data. We are dedicated to safeguarding your privacy and providing a service that is safe, reliable, and tailored to your needs.